This book,\u00a0Public health campaigns: getting the message across<\/a>, edited in 2009 by the World Health Organization takes a historical look at the power of posters to persuade people to change their behavior. It charts decades of changing health priorities, advertising trends and government regulations, inviting the reader to reflect on how public health campaigns have evolved, and how they could be improved. The book contains a large global sample of public health posters with translations in Arabic, Chinese, English, French, Spanish and Russian.<\/p>\n <\/p>\n It is designed to provide public health professionals, policy-makers, programme managers and students of public health with an important resource; one that will be equally useful to anyone with an interest in graphics, social mobilization or health. The eight chapters contain a selection of posters from all WHO regions, introduced with a brief history.<\/p>\n These posters originate from many sources including WHO archives, regional offices and technical departments, as well as the National Library of Medicine, the Wellcome Trust, the International Institute of Social History, the Johns Hopkins Media Material Clearinghouse and private collectors.<\/p>\n Read in HCSM:<\/p>\n La imagen como fuente de la historia de la medicina<\/a>\u00a0– La investigaci\u00f3n se centra en los carteles relacionados con la protecci\u00f3n de la salud materno-infantil y las enfermedades ven\u00e9reas en el contexto de las campa\u00f1as de educaci\u00f3n sanitaria en Espa\u00f1a.<\/p>\n A vast collection on Brazilian health and science<\/a>\u00a0– Lee R Hiltzik, Assistant Director at the Rockefeller Archive Center provided details about the collection and explained how it can be useful to Brazilian researchers of the history of medicine and science.<\/p>\n Aids, politics and culture<\/a>\u00a0–\u00a0 The online exhibition \u201cSurviving and Thriving\u201d tells the story of Aids from its first cases in the US, in the 80\u2019s. It also shows personal stories and governmental campaigns. Available at the US National Library of Medicine website.<\/p>\n Turn of the (20th) Century Posters<\/a>\u00a0– The total number of posters is more than 1,700.<\/p>\n![\"\"](\"http:\/\/www.revistahcsm.coc.fiocruz.br\/english\/wp-content\/uploads\/2019\/06\/Screen-Shot-2019-06-14-at-14.59.10.png\")
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